Frequently asked questions
Everything a brand usually asks before working with us: scope, pricing, process and proof.
About Marasim
What is Marasim?
Marasim is a full-service creative and digital solutions agency based in Giza, Egypt, founded in 2025. We help brands across Egypt and the wider Middle East grow through strategy-led marketing, web development and design, built on the belief that every brand has a story worth telling with purpose.
What does “Stories told with purpose” mean?
It is our operating philosophy. Every asset we produce (a reel, a campaign, a website) begins from a clear strategic intent rather than decoration. “Purpose” means the work is accountable to a measurable outcome, whether that is awareness, qualified leads or conversions.
Where is Marasim located and which regions do you serve?
Marasim is based in Giza, Egypt (5 Demashk, Mit Akaba, Agouza) and serves clients throughout Egypt and the Middle East. We work across sectors including pharmaceutical and healthcare, food and beverage, education and e-commerce.
Services
What services does Marasim offer?
Marasim is a full-service agency covering five areas: digital marketing and social media management, performance marketing and media buying, web development and hosting, creative and visuals (graphic design and brand identity), and video production and editing. You can engage us for the full stack or for a single service.
Can I hire Marasim for one service, or only full packages?
Both. Many clients start with a single service, such as social media management or a website, and expand into a full retainer as trust builds. We scope each engagement to your actual goals and budget rather than forcing a fixed bundle.
Do you build websites, and what technology do you use?
Yes. We design and develop custom websites and web applications using a modern stack: a React front-end, a .NET back-end and SQL Server, with the UI/UX designed in Figma and approved before development begins. Every build is responsive, brand-aligned and structured for performance and search visibility.
Do you run paid advertising and performance marketing?
Yes. We plan and manage paid campaigns across Meta (Facebook and Instagram), TikTok, Google and e-commerce platforms such as Zid. Performance marketing is priced as a percentage of ad spend plus a management fee, and every campaign is tracked against clear KPIs and reported on a fixed cadence.
What is the difference between social media management and performance marketing?
Social media management is the ongoing work of building your brand's presence: content, community and organic growth. Performance marketing is paid advertising built to hit a measurable target such as leads or sales. Most brands benefit from both, and we can run them together or separately.
Working with Marasim
How much do your services cost?
Pricing depends on scope. As a guide: social media and content run on monthly retainers, brand identity and web development are project-based, and performance marketing is priced as a share of ad spend plus a management fee. After a short discovery call we deliver a branded quotation within 48 hours, itemizing scope, deliverables, timeline and payment terms.
Do you work on retainers or per project?
Both models are available. Ongoing work such as social media, content and performance marketing is best served by a monthly retainer, while websites, brand identity and video are typically project-based. We recommend the structure that fits your objectives.
What is your process for starting a project?
It begins with a discovery conversation to understand your goals, timeline and budget. We then define a clear scope, deliver a quotation and, once the agreement and deposit are in place, move into execution. For design and web projects we lock the Figma design in the first week before any development starts, which protects your timeline and prevents scope creep.
How long does a project take?
It depends on scope, which is why the timeline is itemized in every quotation. What is fixed is the start: you receive the quotation within 48 hours of the discovery call, and for web and design projects the design is locked in the first week.
Do you require a deposit, and what are your payment terms?
Yes. We begin work after a signed agreement and a deposit, with the balance structured across the project or retainer term. Full terms are detailed in every quotation, which is valid for 14 days.
How do you measure success?
Every engagement is tied to defined KPIs (reach, engagement, qualified inquiries, conversions or return on ad spend, depending on the service) and reported to you on a set cadence. Our four values (accountability, methodology, impact and sustainability) mean we hold ourselves to documented, measurable outcomes rather than vanity metrics.
Has Marasim delivered work for known events or brands?
Yes. Our team's track record includes Ain Shams University Career Week 2025 and Career Expo 2026, the MSA 17th Employment Fair, SCOPS Conference Vol. 18 and the ASU Medical Congress, alongside a production partnership with The Matching Agency for print and installation.
How do I get started with Marasim?
Reach out through marasimltd.com or our social channels to book a discovery call. We discuss your goals, recommend an approach and send a tailored quotation within 48 hours.